Lanvin for H & M

The short clip for the Lanvin/H&M collaboration is out and has gone viral! The much anticipated collection will hit H&M stores 20th November, and I'm just upset that we don't have a H&M in Malaysia yet. What's taking so long?? The price points aren't high, it's fast fashion, and that is perfect for us, right? Well, I guess this new clip that shows every piece from the Lanvin for H&M collection should keep us quietly entertained for about 5 minutes before we ask again - where is H&M in Malaysia??

The prices of these to-die-for cocktail dresses are pretty steep even for H&M standards. They range from USD199-USD249. We are talking about the same price range as brands like Juicy Couture, Alice and Olivia and BCBG. It goes to show that even as Lanvin collaborates with a very mass-targeting brand, Alber Elbaz has stuck to his guns, to provide luxury products, even if it means higher prices.

"I have said in the past that I will never do a mass-marketing collection, but what intrigued me was the idea of H&M going luxury rather than Lanvin going public" -Alber Elbaz.

Well, I guess these prices shouldn't be bothering us much - since WE DON"T HAVE IT IN MALAYSIA! huh..

Well, after all my complaining, I must say that I enjoyed the clip, trippy yet fabulouss. And I'm glad there's a brand like H&M in the world, for the masses yet collaborating with names like Jimmy Choo, Sonia Rykiel and now, Lanvin. And I continue to hope to see a H&M store in this part of the world (Malaysia) soon!