We have all seen a Guess ad campaign - classy, sohpisticated, steamy and most of all, a model we can all recognise. Paul Marciano is the brains behind the company's iconic advertising, which takes its stylistic cues from the archetypal '50s sex-kitten actresses including Brigitte Bardot. He's picked up numerous awards for his campaigns - which are often shot by Ellen Von Unwerth - and has established the Guess Girl as a symbol of American pop culture. Iconic models, actresses and all-round sex-bombs have all pouted and posed for these successful Guess ad campaigns. Here are some of my favourites:
Claudia Schiffer
Josie Maran
Drew Barrymore
Anna Nicole Smith
Alessandra Ambrosio
Adriana Lima
Paris Hilton
It goes without saying that Guess has been such an influential brand in the fashion world.
Check out our collection of Guess items at thepoplook.com.
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